She writes about the 'Gladwell effect', which has made the author 'an all-out international phenomenon — and has helped create a highly contagious hybrid genre of nonfiction, one that takes a nonthreatening and counterintuitive look at pop culture and the mysteries of the everyday. In the past year, several other books in the Gladwell vein have appeared. They include the best-selling Freakonomics (NYT Review, Authors' blog) a breezy collection of case studies by Steven Levitt, an economist at the University of Chicago, and the journalist Stephen Dubner'; The Wisdom of Crowds (The NYT Review), a business book for thinking people in which the New Yorker writer James Surowiecki argues that groups are collectively smarter and more innovative than individuals; and Everything Bad Is Good for You: How Today's Popular Culture Is Actually Making Us Smarter, Steven Johnson's case that pop culture is becoming increasingly sophisticated.' (Note: I've modified/added the hyperlinks but the words are from Donadio's article)
Link via Amit Varma's blog about a review by Malcom Gladwell on a book
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